Due to a new mandate in the Centers for Medicare & Medicaid Services 2024 Final Rule for Medicare Advantage and Part D, we’re rebranding our More than Medicare team and services. Discover CAPS!
In their 2024 MA & Part D Final Rule, CMS issued a new mandate prohibiting the use of “Medicare” in any third-party marketing organization’s business name, logo, or URL. While More than Medicare (MTM) is mainly geared toward agents, not consumers, we’re taking the steps necessary to fully adhere to this requirement and prevent any confusion.
Read on to learn more about CAPS!
What Does CAPS Stand For?
Starting late July, Ritter’s MTM service will transition to a new name — CAPS, which stands for Complementary Ancillary Product Solutions. We feel this new name continues to effectively describe our more than Medicare offerings, in a compliant and straightforward way.
Complementary Ancillary Product Solutions, or CAPS, continues to effectively describe our more than Medicare offerings in a compliant and straightforward way.
Will Our MTM Services Be Changing?
During and after the rebrand to CAPS, we’ll continue to offer the same more than Medicare services we’ve been offering! The main change in our MTM services is that they’ll now be under the CAPS name.
Our dedicated product specialists will continue to extend their expert knowledge and sales assistance. Additionally, Ritter will continue to maintain our more than Medicare sales tools and full ancillary product lineup, including hospital indemnity, dental, vision, hearing, heart and stroke, cancer, critical illness, disability, long-term care, short-term care, life, and final expense insurance.
The main change in our MTM services is that they’ll now be under the CAPS name.
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We know that change isn’t always ideal, but sometimes, it’s necessary; it’s important to us to stay compliant with CMS’ new name policies. Looking ahead, we’re excited to keep providing agents access to these important products, services, and solutions under a new name!
Have questions about our MTM team’s transition to CAPS? Please contact your sales specialist.